Uhh, here's the list of surly dealers in Madison, Wisconsin from the surly site:
WILLIAMSON BICYCLE WORKS
601 WILLIAMSON STREET
MADISON, WI 53703
(608)255-5292
BUDGET BICYCLE CTR.
1124 REGENT ST. REAR LOADING DOCK
MADISON, WI 53715
CRONOMETRO
1402 WILLIAMSON ST
MADISON, WI 53703
(608)243-7760
EREHWON MOUNTAIN OUTFITTERS
7948 TREE LANE
MADISON, WI 53717
(608)833-9191
PLANET BIKE
214 S BALDWIN #8
MADISON, WI 53703
(608)256-8510
MOBILE MECHANIC CYCLE REPAIR
2045 ATWOOD AVE
MADISON, WI 53704
(608)244-0009
GRABER PRODUCTS INC
5253 VERONA ROAD
MADISON, WI 53711
(608)274-6550