I guess it depends on what you're looking for in a bicycle? What kind of bike and stuff? The nationwide bike chain Samcheon-ri sells them, and they even have a section in my local mega-mart. Looking at their site, they can go from 100-2,000 dollars depending on the bike. Everyone in Korea I've talked to about biking has told me to pretty much just ignore the local stuff and get a non-Korean bike because of the quality differences. I can imagine importing one would be even more expensive than they are here.