Here's my '12 Roubaix SL3. I've got next to nothing in this bike. Put together off of ebay, mostly. The frameset was a color scheme test(labeled an elite but with the S-works carbon OSBB, 10r carbon, and SL3) that I got for $725, Cannondale Si cranks $250, zipp 404s $600, Zipp Countour SL bars $125, 6770 DI2 $625, Selle Italia seat $80, Ciamillo Zero Gravity Titanium brakes $125. After I parted out my '07 Tarmac, I've got less than $1300 in this thing.