Pro Team Sponsorship -- info needed
I'm going to be racing for the first time in the spring in some college races, but for now i need some knowledgable people to point me toward sources covering the topic of pro bike racing sponsorship. Are there any good books out there or any quality websites that would help me?
I'm hoping to write this college essay about the nature of the sponsorships in general, whether or not they're economically and financially sound, how US and european sponsorships differ, etc.
Also, what is the name of the team that is up for bid after this season (I thought i heard this mentioned during the TDF)?
Dude wheres my guads?
Fassa Bartolo was up for bids... Its defunct next year ...
Originally Posted by koreansteve
Thanks. Anyone else know where i can find more info on the subject as a whole?
google, lots of google.
you've got lexis-nexus through school, that can get you a ton of info if you know how to use it.
If the business school has a library liason, they would be the best person to talk to about research...