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  1. #1
    Racing iS my Training Pizza Man's Avatar
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    Rumor - Starbucks to replace Discovery Channel

    OK, this is something that I heard from a guy who heard from a guy, etc., but I couldn't find anything about it on line.

    Anyway, I've heard that Starbucks is going to be the new title sponsor of the Discovery Channel Team.

    Does anyone know anything about this?

  2. #2
    Senior Member djbowen1's Avatar
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    Thats pretty funny.

  3. #3
    Senior Member VT Biker's Avatar
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    Well,
    Who knows if the rumor is true? But, it makes actually a lot of sense. Starbucks is both expanding into Europe and is a non-cycling specific product that for whatever reasons its shops resonate as stopping points for weekend warrior cyclists. It offers them to advertise to multiple demographic markets.


    In addition, Starbucks is run by a top-down CEO/Founder who can justify this advertising (I am still not convinced the returns on cycling sponsorship are beneficial except for cycling specific companies) compared to some random CEO of most publicly traded companies. Get ready for the Green / Brown / and Black color combination however. Check that, keep it green and black.

  4. #4
    Giving you the business. Cypress's Avatar
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    Wouldn't that be a conflict of interests with TD's brand of coffee?
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  5. #5
    Senior Member Snicklefritz's Avatar
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    Quote Originally Posted by VT Biker
    Well,
    Who knows if the rumor is true? But, it makes actually a lot of sense. Starbucks is both expanding into Europe and is a non-cycling specific product that for whatever reasons its shops resonate as stopping points for weekend warrior cyclists. It offers them to advertise to multiple demographic markets.


    In addition, Starbucks is run by a top-down CEO/Founder who can justify this advertising (I am still not convinced the returns on cycling sponsorship are beneficial except for cycling specific companies) compared to some random CEO of most publicly traded companies. Get ready for the Green / Brown / and Black color combination however. Check that, keep it green and black.

    +1 It would make sense if they would like to expand in europe. Very good point.

  6. #6
    Oh The Huge Manatee Lithuania's Avatar
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    i think it makes sense and is a decent fit.

  7. #7
    Edificating dmotoguy's Avatar
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    Quote Originally Posted by Cypress
    Wouldn't that be a conflict of interests with TD's brand of coffee?
    They'd probably sell it in their stores..

    Starbucks would be the best sponsor evar/
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  8. #8
    My idea of fun kensuf's Avatar
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  9. #9
    pan y agua merlinextraligh's Avatar
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    Then the OCP crowd good pose sipping Latte's in front of Starbucks in Starbucks Jerseys. Brilliant!

  10. #10
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    The OCP's would love it. They can take their $7k+ bike, put it on the roof of their car, park a couple blocks from the Starbucks and then ride their bikes to Starbucks in full Starbucks kit!
    Il faut de l'audace, encore de l'audace, toujours de l'audace

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  11. #11
    Giving you the business. Cypress's Avatar
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    Quote Originally Posted by kensuf

    Minus second from the right -

    [vomit, eye gouge, slit wrists, shoots self in penis]

    GACK!!!

    [/vomit, eye gouge, slit wrists, shoots self in penis]
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  12. #12
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    Quote Originally Posted by merlinextraligh
    Then the OCP crowd good pose sipping Latte's in front of Starbucks in Starbucks Jerseys. Brilliant!
    Beat me to it!
    Il faut de l'audace, encore de l'audace, toujours de l'audace

    1980 3Rensho-- 1975 Raleigh Sprite 3spd
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  13. #13
    Senior Member VT Biker's Avatar
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    Quote Originally Posted by kensuf

    Looks like Starbucks needs to make sure that as part of the sponsorship free caramel latte's and scones are not part of the deal.

  14. #14
    My idea of fun kensuf's Avatar
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    Quote Originally Posted by VT Biker
    Looks like Starbucks needs to make sure that as part of the sponsorship free caramel latte's and scones are not part of the deal.
    Sure, a few could use a diet, but I gotta give them props for going out and doing what they love. That's better than 95% of most other americans.

  15. #15
    Senior Member sverrefehn's Avatar
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    They used to sponsor either a men's elite team or a men's masters team so it wouldn't be a stretch to see them move up to the pro ranks. For a while they rode under the DoubleShot name which is one of Starbuck's pre-made canned coffee beverages.

  16. #16
    BMC Lover
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    "The pictures will be part of the team poster that will be distributed to sponsors, friends, and family.". Sure hope they pick one with a much better pose

  17. #17
    Biker looking for a ride!
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    It would be very easy for them to hate the American team...lol

    It would make buying a Starbucks Kit eaiser...my girlfriend would love one....

  18. #18
    Senior Member SingleSpeeDemon's Avatar
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    I'm pretty sure the fat guy is part of a joke. I used to work for Starbucks...they have an odd sense of humor at times.

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  19. #19
    Giving you the business. Cypress's Avatar
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    Quote Originally Posted by biffstephens

    It would make buying a Starbucks Kit eaiser...my girlfriend would love one....

    Looking at the picture, unless your GF is a size "walrus", it just won't work.
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  20. #20
    Senior Member VT Biker's Avatar
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    Quote Originally Posted by SingleSpeeDemon
    I'm pretty sure the fat guy is part of a joke. I used to work for Starbucks...they have an odd sense of humor at times.

    I really hope that is a man for that person's sake.

  21. #21
    DocRay
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    Quote Originally Posted by kensuf
    Wow.. I didn't know Rosie O'Donnell raced. They need more skin milk in their lattes.
    Last edited by DocRay; 06-07-07 at 12:55 PM.

  22. #22
    . bbattle's Avatar
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    Quote Originally Posted by kensuf

    Who is the chubby guy in the front row? manager?

  23. #23
    Peloton Dog patentcad's Avatar
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    The OCP Overload possibilities of Freds on $7K Serottas wearing a full Team Starbucks pro kit are mind boggling to say the least.

  24. #24
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    Quote Originally Posted by kensuf
    Looks like they already have the new Madone.

  25. #25
    Senior Member
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    Quote Originally Posted by patentcad
    The OCP Overload possibilities of Freds on $7K Serottas wearing a full Team Starbucks pro kit are mind boggling to say the least.

    Odd, you never see Freds on Serottas around here (or IFs or Sevens and I'm in their 'hood). Freds seem to focus on what the pros ride. Like those snaaazy $7K S-Works Tarmacs with Zipps. Back to the topic, I'm amazed that any American company is going to put that kind of coin into pro cycling right now, so if it's true that's a helluva gesture by Starbucks. I still think their coffee sucks.

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