Hi, This is Michael Zerinskas and I run BALM Co. (www.balmco.com)
We are the web's go to source for unbiased information and reviews about chamois cream, embrocation, and recovery products. My main goal is to create a dialog with those would cycle, run, do tri, etc. We are here to answer questions, give our opinion on products, and help customers meet their athletic goals.
If anyone has ANY questions as to how to use embro, chamois cream, or massage creams, when to use a specific heat level, or how a certain products smells, acts, etc., just shoot me an email at firstname.lastname@example.org or better yet post on bikeforums so the conversation and answers are there for others to learn from as well.
Educate. Embrocate. Advocate.