I was thinking of ways to get the "share the road" message out, and I thought perhaps one approach would be to sign the non-expressway state border crossings (for those of you in the US) with signs informing traffic of the state law to "share the road," along with a reference. A similar notice can be posted on the bullitin boards at the welcome centers. People tend to be extra attentive when crossing state borders, and if every state did it, I'm thinking it could have a significant effect, while costing very little money. Maybe even statewide cyclist groups could take up the money to do this. What do you all think?