SesameCrunch
12-21-06, 10:08 AM
What a great idea!
"It's a Håppî Christmüs from Sweden as Ikea UK gives all 9000 'co-workers' folding bikes as this year's corporate gift. The largesse is even more impressive when put into market context: Brompton, for instance, sells c. 12,000 folding bikes a year so this move from Ikea is a big boost to the folding bike sector (and, from later tonight, there's likely to be a fair few blue folding bikes on eBay...)"
Full story here:
http://bikebiz.com/Ikea-gifts-9000-folding-bikes-to-staffH
"It's a Håppî Christmüs from Sweden as Ikea UK gives all 9000 'co-workers' folding bikes as this year's corporate gift. The largesse is even more impressive when put into market context: Brompton, for instance, sells c. 12,000 folding bikes a year so this move from Ikea is a big boost to the folding bike sector (and, from later tonight, there's likely to be a fair few blue folding bikes on eBay...)"
Full story here:
http://bikebiz.com/Ikea-gifts-9000-folding-bikes-to-staffH
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