ericy
01-13-08, 12:38 PM
http://multimedia.heraldinteractive.com/images/3eb648c8c9_tric01132008.jpg (http://www.bostonherald.com/business/general/view.bg?articleid=1066184)
With his business, The New Amsterdam Project, which uses people-powered “TriCycle Trucks,” instead of gas-guzzling cars and trucks, to move merchandise around the city, Brown is trying to curb city driving and improve people’s health.
So far, it appears to be working.
In just a few short months, Brown’s Cambridge-based company has built a steady stable of clients, and locals are starting to get familiar with the cargo-carrying trikes.
The shiny red motorized TriCycle Trucks are best known in Somerville, where most weekday mornings, a driver pedals up to Petsi Pies, the bakery on Beacon Street, and loads boxes of freshly-baked scones into a shiny red cargo space attached to the back of the bike.
With his business, The New Amsterdam Project, which uses people-powered “TriCycle Trucks,” instead of gas-guzzling cars and trucks, to move merchandise around the city, Brown is trying to curb city driving and improve people’s health.
So far, it appears to be working.
In just a few short months, Brown’s Cambridge-based company has built a steady stable of clients, and locals are starting to get familiar with the cargo-carrying trikes.
The shiny red motorized TriCycle Trucks are best known in Somerville, where most weekday mornings, a driver pedals up to Petsi Pies, the bakery on Beacon Street, and loads boxes of freshly-baked scones into a shiny red cargo space attached to the back of the bike.