Road Cycling - Mine's already on order...

I couldn't resist. I saw these jerseys a few years back and hadn't seen them since...until today! It's in the mail baby!

https://www.stonebrew.com/Merchant2/graphics/jersey.jpg

Here's the link to order one.

Arrogant Bastard cycling jersey (https://www.stonebrew.com/Merchant2/merchant.mvc?Screen=PROD&Product_Code=ABA-JERS)

THAT IS P.I.M.P. !!! I need to order one !

jeff

I want to get a bud lite jersey with nascar written all over it to get the red necks off my back :p

I like that jersey though. Pretty darn good brew too.

Here's my favorite brew jersey -

available here:

http://www.deschutesbrewery.com/shoppingcart/default.aspx?ProductURL=ProductsList.aspx?CategoryID=43

The arrogant bastard is cool: image and idea.

But I never understand the identification with brands/products.

Why sell a product on your back?

The arrogant bastard is cool: image and idea.

But I never understand the identification with brands/products.

Why sell a product on your back?
It is a great scam is'nt it. And we actually pay to advertise! But hey what can you do? I guess I can rip the Nike label off my shoes and the 'Toyota' off my car and the 'Emerson' off my stereo, you know what I mean :p
I believe it's called brand identification or some such thing. You like something so much you want others to see that. A jersey like that will probably open a lot of conversations.

A jersey like that will probably open a lot of conversations.

...and bottles of brew!

arrogant bastard ale is a fine beverage. i think another part of the whole wearing a label on your back is also (especially true with smaller companies) wanted to spread the word about them and get them more money if they make a good product that you enjoy. that said, i'm not opposed to company logos on my bikes, but i rarely wear anything but plain white T-shirts, just because i don't feel good about using my torso as a billboard. i'd probably wear that jersey if i drank more of their beer though...if there was a fat tire jersey, i'd rock that for sure.

http://www.gatewaytothewest.com/blackthorn/fattire.jpg

that's the label for fat tire. it's a very nice tasting beer.

I like my Redhook jersey too. I don't wear it because I want to advertise for them or because I identify with the brand... well okay I somewhat do. But I mainly like it because I like the look of the graphics. Sure it was meant as advertising but logos and such are a bit of artwork in and of themselves. I find them funny, cute, smart and interesting. Who could not like the alien on the Qwisp jersey for instance? I was once waiting for my flight at SLC and ordered a local brew called Polygamy Porter brewed by Wasatch Beers in Park City, UT which had a really great looking label. The beer wasn't bad either. It be neat to get this on a jersey... but I would probably have to hide it from my wife. ;)

http://www.wasatchbeers.com/images/labels/poly.gif

The arrogant bastard is cool: image and idea.

But I never understand the identification with brands/products.

Why sell a product on your back?

Meh. I really don't think about it that way. I just like the jersey.

Thats cool, I saw it in the performance catalog and liked it, its actually pretty good. Also its 10 bucks cheaper than performance.

if there was a fat tire jersey, i'd rock that for sure.



I am pretty sure I saw one in either Performance or Nashbar...