Living Car Free - State of Television advertising

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gerv
03-14-09, 10:25 PM
I thought we had a thread on this, but couldn't locate it.

Anyway, I've been ill lately and watching television was about the only activity I had any energy for.

I am totally amazed at some of the advertising I see lately. If commercials are an icon for events happening in society, the US is about to change big-time.

* As we've all noted a large number of commercials feature bicycles, usually in a positive mode, usually as a recreational/health icon. For example, men with enlarged prostate are riding their bicycles (after taking Flomax). However, there are also a number of sleek lifestyle images of regular citizens just getting from A to B. That's now happening...

* CSX
http://www.youtube.com/watch?v=saqb4MtVm4o

*Mutual of Omaha
I couldn't find the YouTube for the commercial, but it features two elderly (and I assume gay) ladies talking about just ordinary things. It was all so natural and yet a watershed moment.... amazing. If I find it, I'll post.

I haven't watched TV in a while. Have things changed?

gwd
03-15-09, 10:04 AM
I haven't watched TV in a while. Have things changed?
When I saw TV a few months ago the few bike scenes were all about conspicuous leisure not transport.
Machka
03-15-09, 03:23 PM
Well ... I'm noticing that there are a lot more ads about being active than there used to be. There are several openly about being more active, but there are others which include it subtly. An insurance ad features a little girl talking to an insurance agent while her father plays hockey. An ad for eggs shows people jogging or riding bicycles.

Fremdchen
03-16-09, 10:55 PM
On the other hand we have that crap Freecreditreport.com ad equating transportational cycling w/ poor credit and downward mobility
mattm
03-17-09, 03:20 PM
On the other hand we have that crap Freecreditreport.com ad equating transportational cycling w/ poor credit and downward mobility

not to mention getting their horrible "songs" stuck in my head..
Commuter76
03-17-09, 03:37 PM
You mean the rest of you didn't get too many DUIs? And I thought I had found a forum where I could relate to everyone....:(
Commuter76
03-17-09, 03:38 PM
By the way, that last one was a joke for all you folks who can't interpret sarcasm over the web.
Sirrus Rider
03-17-09, 03:38 PM
I thought we had a thread on this, but couldn't locate it.

Anyway, I've been ill lately and watching television was about the only activity I had any energy for.

I am totally amazed at some of the advertising I see lately. If commercials are an icon for events happening in society, the US is about to change big-time.

* As we've all noted a large number of commercials feature bicycles, usually in a positive mode, usually as a recreational/health icon. For example, men with enlarged prostate are riding their bicycles (after taking Flomax). However, there are also a number of sleek lifestyle images of regular citizens just getting from A to B. That's now happening...

* CSX
http://www.youtube.com/watch?v=saqb4MtVm4o

*Mutual of Omaha
I couldn't find the YouTube for the commercial, but it features two elderly (and I assume gay) ladies talking about just ordinary things. It was all so natural and yet a watershed moment.... amazing. If I find it, I'll post.

I haven't watched TV in a while. Have things changed?

Can anyone tell me what make the trike in this commercial is?:love:
gwd
03-17-09, 04:00 PM
On the other hand we have that crap Freecreditreport.com ad equating transportational cycling w/ poor credit and downward mobility

For those without TV.....

http://www.youtube.com/watch?v=jSqVGvl3DUM

What about the fraud? Nothing has changed. Do people believe scam TV commercials over the cash flow they actually experience?

http://www.huffingtonpost.com/2008/08/04/freecreditreportcom-comme_n_116772.html

Another reason to dump the TV.
Machka
03-18-09, 11:46 PM
Well ... I'm noticing that there are a lot more ads about being active than there used to be. There are several openly about being more active, but there are others which include it subtly. An insurance ad features a little girl talking to an insurance agent while her father plays hockey. An ad for eggs shows people jogging or riding bicycles.


There are several TV ads about this, which they play at least once an hour on the stations I watch:
http://www.createamovement.ca/

I believe the ads are on that site.