Yes, anytime there is any semblance of a v shape to the tread, it's usually recommended (by the tire manufacturer) that the tire be mounted so that the point of the v goes forward. In reality, on road tires, it doesn't make much or any difference, although with a more pronounced tread pattern such as the one you have there, I would definitely go with the v facing forward. I also think of it kind of like mounting the tire with the label lining up with the valve stem, i.e., mounting the tire in the recommended direction shows attention to detail.
With mountain bike tires, which of course have more elaborate and pronounced tread patterns than road tires, you'll sometimes see one direction arrow on the tire labeled for the "speed" direction, and one for "traction." Sometimes, a mfr. will recommend, with the same tire, one direction for front tire mounting and one for rear mounting.