I just bought a new 2010 Trek 1.5 and the bike shop I bought it from offered me a "Keep it Rolling" Plan - see http://revolutioncycles.com/articles...ling-pg353.htm
The site doesn't explain much, but I think for $79.99, you get 3 years coverage for the parts listed on the website. I have the booklet at home (writing this post at work), but I'm pretty sure that was the price -- anywhere from $59.99 to $79.99.
Based on your experiences with these parts, do you think the plan is worth it? What are some of the parts on the bike that require regular maintenance (the parts that tend to require the most care?)