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Old 01-21-11, 03:49 PM   #1
AZPhilg
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1981 Torelli....what's it worth?

Hey guys, I'm new on here. But I have owned this bike since it was new and given to me as a gift as a boy in 1981. My god father owned a bike shop in L.A. and put all the best components of the time on it. I used it lightly for years, but it really hasn't seen the road in over 20 years now. It has always been stored indoors and is a bit dirty but all parts work perfectly and smoothly.

Now I am looking to sell it potentially and would love an idea of what I could fetch for this bike. If any one out there could enlighten me...I'd appreciate it.

Modolo Brakes
Campi gears
Mundial cranks
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Old 01-21-11, 03:54 PM   #2
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My understanding of the Torelli brand is that they are built in small shops in Italy, imported here by Chairman Bill and painted over here. Not all bikes are built by the same shop. I can't tell the condition by your photos but I'd bet you could get around $350 depending on where you are located.
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Old 01-21-11, 04:00 PM   #3
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hmm....well thanks for that reply. That's a good starting point i suppose. The bike is a bit dirty but with a little tune up, it's in prestine condition.
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Old 01-21-11, 04:15 PM   #4
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Do you know which Campy group is on the bike? What tubing? Which wheels? These can make a difference. Bikes were not ultra-high end but they were a decent mid range bike. You can also call torelli - Chairman Bill or his wife usually answer the phone.
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Old 01-21-11, 04:17 PM   #5
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vintage bikes are relatively inexpensive at the moment, so around $350 is fair. I would be inclined to keep it since it was a gift from your god father and you have already looked after it well for 30 years
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Old 01-21-11, 05:30 PM   #6
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vintage bikes are relatively inexpensive at the moment, so around $350 is fair. I would be inclined to keep it since it was a gift from your god father and you have already looked after it well for 30 years
+1 Spiff it up a bit, and RIDE IT!!!

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Bend, OR
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Old 01-21-11, 06:57 PM   #7
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what kind of tubing is it made of? is the fork original?

LongBeachGary: the RD looks like a 980gear and the FD looks Nouvo record. I wouldn't exactly call that top of the line. it was new in '81 though, the rims look like Ambrosio Elites you know the silver ones everyone used for replacements in the late '80s. I wouold not be suprised if the hubs were Miche or Ofmega.

Bobbycorno: I don't think the seller can make out better by parting it out. 980 gears are not exactly bringing in big bucks on ebay, when was the last time you were in a bidding war over some Modolo brakes? plus OP is not really a biker so it might be hard for him to part it out and sell it.

AZPhilg; I agrree with LongBeachgary and Prettyshady but 350 may be ver optimistic. as 'Shady points out the vintage market is soft and for a little known brand like Torelli you need the right person to come along. you need to make it super clean and look for some new hoods for the brake levers. and maybe a new seat too.

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Old 01-21-11, 09:47 PM   #8
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what kind of tubing is it made of? is the fork original?

LongBeachGary: the RD looks like a 980gear and the FD looks Nouvo record. I wouldn't exactly call that top of the line. it was new in '81 though, the rims look like Ambrosio Elites you know the silver ones everyone used for replacements in the late '80s. I wouold not be suprised if the hubs were Miche or Ofmega.

Bobbycorno: I don't think the seller can make out better by parting it out. 980 gears are not exactly bringing in big bucks on ebay, when was the last time you were in a bidding war over some Modolo brakes? plus OP is not really a biker so it might be hard for him to part it out and sell it.

AZPhilg; I agrree with LongBeachgary and Prettyshady but 350 may be ver optimistic. as 'Shady points out the vintage market is soft and for a little known brand like Torelli you need the right person to come along. you need to make it super clean and look for some new hoods for the brake levers. and maybe a new seat too.

Definately not top of the line. They are a little better known here because the office is in Camarillo CA (I think it's Camarillo). If I remember correctly Torelli was the importer/distributor for Masi for a while. I may even have an old flyer.
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Old 01-21-11, 09:53 PM   #9
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Old 01-21-11, 11:35 PM   #10
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Looks like one of the Oria tubed Torelli's. AZPhilg, does this frame have a serial number? Gipiemme dropouts? I have a Torelli that might be a little newer, but very similar to yours. There is not a lot of informatin on these on line. Most don't regard these frames very highly but they sure are pretty in person.
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Old 01-22-11, 08:10 AM   #11
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Definately not top of the line. They are a little better known here because the office is in Camarillo CA (I think it's Camarillo). If I remember correctly Torelli was the importer/distributor for Masi for a while. I may even have an old flyer.
the main office was in CA.? he way our sales rep talked the main office was in his car LOL. they were great bike (still are?) but I could never get the owner to carry them.
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Old 01-22-11, 10:29 AM   #12
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Not sure what all the negativity is about over this bike; such comments as: "Definately not top of the line"; or: " Most don't regard these frames very highly but they sure are pretty in person"; or: "around $350 is fair". I've seen those bikes on E-Bay go for over $800 dollars in good condition; there's one on E-bay right now, a Corsa Strada steel frame, with a $1,600 buy it now price and it has some mars on it! While true it's not the best lugged steel frame ever made and the name is not highly recognized but it's still a hand built lugged frame and is worth more then $350; jeepers I've seen lessor bikes then that go for $300 on Craigslist like a lugged steel frame Ross or a Schwinn Le Tour and Sports. Just my lousy thought on all of this which I'm sure I'm going to get trounced on.

Here's a Torelli PROJECT bike going for $300: http://slo.craigslist.org/bik/2152574577.html
A Strada for $640: http://newyork.reachoo.com/ads/118609229

Also my understanding was that Mondonico made the older bikes not Masi, but I could be wrong.
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Old 01-22-11, 10:56 AM   #13
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Also my understanding was that Mondonico made the older bikes not Masi, but I could be wrong.
I never said that Masi made Torelli. I said Torelli was once the distributor for Masi. I guess they are in North Hollywood now and not Camarillo any more. I wonder if Chairman Bill is still the boss.

You may be right about price but don't judge a bike on what someone is asking for it - judge by what it sold for.

Also, I'm not being negative, I personally like Torelli and would recommend them but without knowing if the components are something special, i wouldn't spend more than $350 MAYBE $400 on it.

EDIT - I tried to copy and paste closed listings from ebay but it didn't work. EDIT

This is a link to a similar bike that sold for $300
http://cgi.ebay.com/torelli-vintage-...item3cb3d37546

Last edited by longbeachgary; 01-22-11 at 11:08 AM.
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Old 01-22-11, 12:46 PM   #14
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Not sure what all the negativity is about over this bike; such comments as: "Definately not top of the line"; or: " Most don't regard these frames very highly but they sure are pretty in person"; or: "around $350 is fair". I've seen those bikes on E-Bay go for over $800 dollars in good condition; there's one on E-bay right now, a Corsa Strada steel frame, with a $1,600 buy it now price and it has some mars on it! While true it's not the best lugged steel frame ever made and the name is not highly recognized but it's still a hand built lugged frame and is worth more then $350; jeepers I've seen lessor bikes then that go for $300 on Craigslist like a lugged steel frame Ross or a Schwinn Le Tour and Sports. Just my lousy thought on all of this which I'm sure I'm going to get trounced on.

Here's a Torelli PROJECT bike going for $300: http://slo.craigslist.org/bik/2152574577.html
A Strada for $640: http://newyork.reachoo.com/ads/118609229

Also my understanding was that Mondonico made the older bikes not Masi, but I could be wrong.

these bikes are being offered for sale at these prices they have not sold. the bike on reachoo is much better quality than the OPs bike not to mention newer. I suspect the CL bike may even be the OPs again it is being offer for sale it did not sell for that.

as for as "definitely" not top of the line" the bike simply is not the top of the line. it is a nice bike but not the best Torelli offered. personally I think the OP would be lucky to get $300 but with his reply of

"hmm....well thanks for that reply. That's a good starting point i suppose. The bike is a bit dirty but with a little tune up, it's in prestine condition."

I believe he thinks it must be worth much more. it certainly needs cleaning and tune up but it is nowhere near prestine. no hoods, torn bar tape, torn seat...
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Old 01-22-11, 11:22 PM   #15
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I just think with all the bikes I would consider to be junk selling for $250 to $300 and the Torelli being better then the junk I've seen sold on Craigslist that $300 seems a bit low, especially if the bike is in pristine condition. Then seeing bikes on E-Bay that again I would not buy sell for more then I ever thought they were worth. Last year I saw a pristine Schwinn Varsity on E-bay go for $250...then add in the $125 shipping! So the buyer spent $375 for a Varsity??!! Shoot man I wouldn't pay $20 for one!! In fact someone would have to pay me to haul it away!!!! I remember those bikes when I was young and had friends that had them and they were junk. But to each their own, probably some old fart like me who wants to relive their youth...I just don't want to relive the headache.

If you do sell the bike wait till spring, bikes sell faster and for more money.
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Old 01-23-11, 01:30 AM   #16
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I bought a Super Strada, one step up from the Corsa Strada on the last day of 2010. It all campy except the ofmega chainwheel and headset. A few chips on the paint but from a few feet away it looks pristine. I paid $350.00. The OP's bike would need a lot of TLC to even come close to mine. Mine has panto Chainwheel, steatpost, and stem. Chairman Bill sold the company about 3 years ago. I talked to the new owner about serial numbers and build info but he said he had no old history. Chairman Bill might have the info but then again maybe not. My serial number would be 1978 but the company did not start until 1983.
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Old 01-23-11, 11:30 AM   #17
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I bought a Super Strada, one step up from the Corsa Strada on the last day of 2010. It all campy except the ofmega chainwheel and headset. A few chips on the paint but from a few feet away it looks pristine. I paid $350.00. The OP's bike would need a lot of TLC to even come close to mine. Mine has panto Chainwheel, steatpost, and stem. Chairman Bill sold the company about 3 years ago. I talked to the new owner about serial numbers and build info but he said he had no old history. Chairman Bill might have the info but then again maybe not. My serial number would be 1978 but the company did not start until 1983.
Sorry to hear that Bill sold the company. I read a story about him years ago. Kind of quirky guy but a real passionate rider.

Also the word pristine seems to have lost its meaning!!!! No chance the ops bike is pristine.
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Old 01-23-11, 12:23 PM   #18
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Sorry to hear that Bill sold the company. I read a story about him years ago. Kind of quirky guy but a real passionate rider.

Also the word pristine seems to have lost its meaning!!!! No chance the ops bike is pristine.

that's funny to hear the Torelli founder was 'quirky' that explains alot about his sales rep for our area. you know birds of feather
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Old 01-25-11, 09:30 PM   #19
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I found one of these Torelli bicycles in a garage sale and have spent a decent amount of time cleaning, and servicing the bicycle. I have ridden a number of new and more expensive bicycles, but the ride of this bicycle is quite difficult to match. It is a Italian bicycle with the Italian free spirit. This bicycle rides like a flight of fancy on pavement, and corners like a cat, but it always surprises me with its feather weight compared to other bicycles I use for comparison... I still do not have new photos with the blue black Michelin Pro2 Race Tires... I still have not discovered the secret of how how to polish the spokes, they appear to be titanium, and not stainless...
http://www.bikeforums.net/archive/in.../t-662182.html

It is not a daily rider, but something to ride on occasion for a short fun run, the frame is to small for me, unfortunately. What's it worth, is a difficult question, to me the right size frame it would become my daily rider and It would never be parked unattended so i would alway have it to ride home and use again the following day... I understand the market for these bicycles is soft and maybe $275 - $375 is all the market might provide the seller today. My skill at restoring do not begin to approach the skills or quality of Bianchigirl, but I really like the bike after a bit of elbow grease and polish, and I always seem to spin the tires when I pass along side the bike that is displayed in my front room, I enjoy watching the Wheels they turn forever...

The new Torelli is in a different ball park with its pricing. I read a post by Chairman Bill that Torelli was not on the Interbike showroom floor this year, and he had mixed feelings, have a read. I am quite sad the Show is leaving Las Vegas for LA, it will be missed.
http://bikeraceinfo.com/tech/2010-interbike.html

I have several bicycles, but always come back to the Torelli, and know that one day I will have another red Torelli that fits me to ride often...

JR Namida

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Old 01-26-11, 09:11 AM   #20
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If the spokes are TI, which you should be able to tell because it has an off color to it vs stainless, if you can't tell take it an LBS they can tell real fast. But any way, just take a non abrasive Scotch Brite pad and rub the spokes several times, that will get stains and crud off.
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