I don't work for SRAM, but I do use their cassettes, chains and shifters. On today's 10 mile commute in 95 degree heat my chain broke while standing pretty hard ascending the trail to work, relegating the bike to walking status. My day had been trying as it was, and riding the bike always makes me feel better. Walking the final two miles to work next to my bike, feeling sorry for myself, this dude on a real nice mountain rig stops and asks if everything is ok. I brief him on the chain issue (it had broken, but not all the way apart, just enough to keep me from completing a revolution of the drivetrain).
Turns out dude (Jeff is his name) works for SRAM, whose office is right across the street from where I work, and he takes off to get me a new chain (a PG-991). Back in five minutes, it turns out the SRAM chain I'm running does not come equipped with a power link, so here at work I'll have to find the tools to remove the old chain. The new chain does have the power link.
This guy was so nice and willing to help, and man am I lucky to work not only in the same town as SRAM, but right across the street. I offered to pay him or his company in some way, and he would have none of it. I carry two each of three size tubes in my backpack on my commute in case I come across anyone who may need a tube, but to bump into a guy who can get me a chain? Priceless. Made my crappy day that much better, and I wanted to give Jeff and SRAM props for helping me out.
I will be actively looking for a way to pay it forward. I already use their products, and Jeff's goodwill leaves me feeling warm and fuzzy about SRAM. I realize that SRAM did not directly sanction this assistance, but they happen to be the company whose employee helped me out of a bind.
I know most of us commuters out there are always willing to stop and help, and I hope this thread serves as a reminder of the good that we can do regardless of the bike we ride, how fast we ride, or what we wear when we ride.
Well done, Jeff