Great article from "The Independent". Seems those wily Brits are promoting cycling way more than the good ol USA.
Some of the highlights:
Last month Sport England awarded British Cycling £24.3m for 2009-2013, almost double what they got over the previous four years. To keep their end of the deal, British Cycling has promised to plough money into improving grass-roots coaching and recreational cycling – a boon for the next generation of world-beaters.
Under the Government's Cycle to Work scheme, employers who sign up buy bikes and safety equipment for staff, deducting the cost from their salaries. Because the employer can reclaim VAT and other taxes, you not only spread the cost of the bike but, depending on the scheme, can pay as little as half the price.