Movie Title help
I've been trying to think of the title of this movie all day, here's the plot:
Ad Exec is placed in a mental institution. While there he uses the patients to come up with brutally honest, yet effective ad campaigns. For example, from what i remember 'Jaguar, beautiful women will sleep with you'. I can't remember who starred in it (i thought Danny Devito, but apparently not), and i'm drawing a total blank on the name. I think the movie would have been made in the mid-80's. Any help would be appreciated.
oh, one other tidbit i remember, there was one patient that really wanted a Saab because 'after all, who wants a car that starts the first time anyway?'