CNBC thinks so.
Restaurant demand for pumpkin in menu items has soared 38 percent in two years, according to Technomic, with items like pumpkin seed crepes at Adobo Grill and the Pumpkin Martini at Burton's Grill.
"Pumpkin has a healthful perception," says Technomic Executive VP Darren Tristano. He says the ingredient has gotten so popular it's finally gone mainstream. "It's getting to McDonald's (MCD) in milkshakes, and as a result, it is likely getting to a point of final maturity. We'll look towards sustainability over time."