I prepared a few anime shows that I knew he would like. I placed the first few episodes in English Dubbed versions (until the first cliffhanger). But all remaining episodes are original Japanese with English Subtitles. Buahaha... It worked like a charm. He's reading a lot faster now.
He just finished "Bleach" all the way to season 16 (like 350 episodes). Only the first 25 episodes were English Dubbed. And now he just started "Space Battleship Yamato" which is English Subbed since the first episode... buahaha \o/ victory! And he doesn't even know I'm the mastermind of this "make the kid read" conspiracy.