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Old 02-25-10, 01:03 AM   #1
Joeybsmooth
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How do people get sponsors

I was just wondering.
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Old 02-25-10, 08:27 AM   #2
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I think step 1 is competing in bicycle competitions/races of some kind.
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Old 02-25-10, 09:50 AM   #3
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Compete, do well, and keep records. Your race resume should reflect your place in the race as well as the field size (finishing 10th in a field of 200 is obviously a better result than finishing 10th in a field of 11!) Then, register with a web site like loop'd, or contact local sponsors - bike shops, businesses you know/use. Most sponsors have an application window - usually closes in Oct/Nov. Most applications will include a request for a race resume and personal bio. It never hurts to include a personalized mention of how you use the sponsor's product. Make sure you spell check your submission.

Pick up a few biking magazines and carefully read all the ads. Visit each advertiser's website, and look around for sponsorship information. Read their criteria, and if you feel you qualify, follow thier directions for sponsorship application. Do not request sponsorship from a company whose products you do not or would not use - for example, if Specialized sponsors you, don't be riding a Trek.

Once you get sponsored, remember that you now represent your sponsor - you are a rolling advertisement. When you are on your bike, you are that company, so act accordingly. You and your language should be polite and respectful to those around you. You should always seek out the race organizer to thank him/her for organizing the event. If you podium, have a clean jersey handy. Remember not to cover up your sponsor's name on your bike/kit. Keep in touch with your sponsors - provide race results/pictures on a regular basis.

Good Luck!
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Old 02-26-10, 04:35 PM   #4
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Are you interested in racing or somthing else for which you're looking for sponsors?

Besides racing (road or MTB), there's BMX competition and touring (raising money for a cause and promoting that cause along your route), among the more popular activites for which folks solicite sponsors. Gotta narrow it down a little.
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Old 02-26-10, 05:03 PM   #5
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Sign up at www.hookit.com Start a profile and see what happens.
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Old 02-27-10, 01:25 AM   #6
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apclassic9- Thanks for all the wonderful advice.
surfrider- I am a big guy, and I am getting in to biking to help lose pounds and raise awareness of childhood obesity . I am a grown man I know am to blame for the fat monster I have become. But young kids that do not know any better. I saw someone someone was riding to raise money for a cause.
Michaelsycyles-Thanks for the site.
Arcanum woking on that now.
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Old 02-27-10, 01:44 AM   #7
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Quote:
Originally Posted by Joeybsmooth View Post
I am a big guy, and I am getting in to biking to help lose pounds and raise awareness of childhood obesity . I am a grown man I know am to blame for the fat monster I have become. But young kids that do not know any better. I saw someone someone was riding to raise money for a cause.
Riding to raise money for a cause can be a very touchy subject. Many people do not want to hand their hard-earned money over so someone else can do a recreational activity.

If you are going to do this sort of thing ...

1) Sign up with a reputable organisation for your cause and inform them of what you intend to do. They may have guidelines for such fundraising.

2) Start fundraising with the intent of sending every single penny you raise to the cause. All of it. Just because you're the one riding the bicycle and doing the fundraising does not mean that you get to keep any of the money.

3) As for the cycling you intend to do to raise the money ... make it something worthwhile like cycling across your state or province doing a century a day or something. If you're not willing to put some effort into the cycling, you might as well just join the organisation and make a donation of money or time.

In fact, making a donation of time is not such a bad idea for the cause you're concerned about ... get cleared to work with children (police check and whatever else you need to do in your area) and volunteer with local schools as a coach or something.
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Old 02-27-10, 08:47 PM   #8
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I did a similar thing on a monutain climbing trip back in teh early 1990s, trying to find a few sponsors to help defray the cost of the trip in exchange for a puclicty pics of their gear on the nmountain. For a solo charity-type ride you're going to have to put together a 'business plan'-type report for potential sponsors showing how your event will connect (and promote) with their product/brand/service. Also, state weather you are you reasonably able to accomplish the goal - ex: If you're going to ride 7 days/100 miles per day, have you ever done that before? Since you say you're a little on the 'Baroque" side of the scale, how about loosing the weight first (with pics showin your progress over time), then using those pics to show " if I can accomplish it, anyone can!". For something like a multi-day 100 miles er day trip, also look at things like hotels as sponsors (stay at their hotels for free in exchange for publicity and/or a few $$ per mile completed). Just a few ideas . . . Its a lot of work, but can be rewarding in the end; it was for me/us.
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