Hi all,

This is my first post to the forum. I've been sending around a press release today about this bicycle training in Uganda which is coming up fast in January. I'll paste the release below. If any of you have ideas on how to really ramp it up or can pass it on to others who might be interested, I'd really appreciate.

Thanks in advance!

Sue

FOR IMMEDIATE RELEASE

Uganda Bike Training Gains Momentum

Prescott, Arizona – July 17, 2012 – A Ugandan social bike business will soon benefit from advanced training in bicycle repair and organization development. One Street, an international bicycle advocacy organization based in Prescott, Arizona has raised the minimum funds needed for the training. Leaders of Ride 4 a Woman (R4W) first contacted One Street in 2009 for advice on building their programs. In January 2011, One Street’s executive director traveled to Uganda to offer R4W hands-on training. During that three week trip, 208 of their 300 women members participated in bicycle repair and riding workshops. This next trip will build on the first.

R4W’s founders launched their organization to overcome the Ugandan taboo against women riding a bicycle or repairing anything. Their mission is to empower women with bicycles. This not only means providing them with bikes, but training them in bicycle repair and for other careers such as craft making. The response from thousands of women, and even men, in their region of southwestern Uganda has been extraordinary. But the demand has outpaced R4W’s capacity.

“It’s time for me to return to Uganda to offer Ride 4 a Woman’s leaders next level training in organization development and train-the-trainer techniques so they can keep up with the demand and grow their organization,” said Sue Knaup, One Street’s executive director. “We are always here to help via email and Skype, but that doesn’t work for the level of training their entire leadership team needs at this point.”

R4W is no ordinary nonprofit. Their social business concept recognizes the income potential from the jewel of their region, the Bwindi Impenetrable Forest where the last mountain gorillas live. Tourists flock to the region every year to see the gorillas. R4W’s founders realized they could rent mountain bikes to these tourists to raise funds to support their women’s programs. They have become One Street’s most successful Social Bike Business program partner.

Supporters of this next trip, now planned for January 2013, have helped One Street raise just enough money to pay for Ms. Knaup’s travel costs along with some basic training supplies. This leaves $2,000 left to raise in order to include the purchase of transportation bicycles for R4W members, used mountain bikes to expand their rental fleet, and much needed materials and supplies for their bicycle repair workshop.

Donations can be made through One Street to ensure the trip includes these much needed bicycles and supplies. By noting “Uganda trip” on the donation form, all funds will go towards maximizing the benefits of the trip.

For more information, please contact Sue Knaup, Executive Director: +1- 928-541-9841, sue{at**onestreet.org
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