I did find this, but it doesn't really tell me a whole lot about how the whole thing got started. why is the usps particularly involved with sponsoring cycling?
thanks in advance,
>>Our cycling team sponsorship has proven its value to the Postal Service," said Gail Sonnenberg, senior vice president, Sales, for the Postal Service. "By being associated with our championship cycling team and one of the world's greatest athletes, Lance Armstrong, the Postal Service brand is recognized around the world. We believe in the values of hard work, the striving for excellence, and the championship spirit these athletes demonstrate."<<