Wow I must say I think I pretty clearly found my LBS of choice. I had hated this shop 15 years ago and while under the same ownership I do now know the GM as he is married to a friend of my wife's. I had been shopping around town since getting back into cycling last year but not until I started dealing solely with this individual did I start getting good prices. So here are some of the deals I have gotten:
Sidi Genius 4 Originally $229 -> $125 (that was back in Oct)
Conti Ultra Gatorskin marked $35 -> $32 and included a new tube free
CycleOps Magnito trainer marked $230 -> $185
Mavic 517/Surly SS rear wheel marked at $125 -> $85
Mavic/Deore front wheel marked $65 -> $50
Specialized Dolce saddle for the wife's bike marked $40 -> $32.99
BMX Freewheel makred $18.95 -> $14.35
If I am going to keep getting deals like these there clearly isn't a reason to shop online. I don't know how much of it is me picking things that are on closeout (shoes and trainer were for sure) or if my buddy is just hooking me up as a friend, but I know were I am going first for all future purchases, the only thing I will probably buy online would be clothes as they don't have much of a selection.
G if you are out there you know who you are and thanks.