Start-up bicycle company advice
Hi guys, I'm looking to get some advice on a company that I'm starting up with a couple of friends. Sorry for hijacking your forum, but I will hopefully post regularly over the coming months.
A bit of background about myself. I'm 24, living in London, England. Have been into downhill biking since I was 11, mountain biking since I can remember and unfortunately into the commuting side since I got a 9-5!
We are taking a huge leap and developing our own road bicycle, however with a significant twist. The bike will include integrated handlebar, rear seat tube and bar end lights, navigation display on the handlebars, GPS tracking and alarm system for additional security (nothing beats a good lock and chain!). The bike will come with a mobile application which will be utilised for navigation, accessing the bicycle features (e.g light brightness, alarm setting etc) and recording performance metrics of rides)
In terms of design, navigation is illustrated via an LED array along the handlebar stem and an inch and a half either side of of the bars (think T shape). Bars will be an integrated bar and stem design. We have found a way to route internal cables through the handlebars, frame and seat tube - a major coup. The design is very simple, unless you are very close to the bike you will be unable to tell what's under the hood.
We are currently in the planning stage and have been short listed for a government innovation grant. Have planned to put in £4-5000 in metal work and same again in software and hardware.
We are targeting an RRP of £550 or $900 but this is very likely to change.
Thanks for reading. Any questions,suggestions, advice, abuse is more than welcome and would be much appreciated.
Happy holidays! :thumb: