I'm looking at buying my first 'cross bike. My finalists come down to one bike equipped with 105 components (Bontrager crank) and one equipped with Rival components (FSA crank). Price is the same.
I have always been a Shimano guy (although my road bike is Dura Ace). I have never ridden a SRAM-equipped bike.
So . . . which is better? Is there a meaningful difference? Or is it just a matter of preference?