March 30 at 8:00pm until April 1 at 4:00pm
The Eighth Annual Broken Hearts and Bicycle Parts Fundraiser is upon us!
Gold Sprints: Fri 9pm
Registration: Sat 3pm
Alley Cat: Sat 4pm
Cycle Cross: Sun 2pm
The Sopo Bicycle Cooperative is hosting its eighth annual Broken Hearts and Bicycle Parts fundraiser the weekend of March 30th. This event will be particularly special as it is the last weekend that Sopo will be operating out of itís current shop in East Atlanta Village. Broken hearts and Bicycle Parts is the longest running alleycat in Atlanta but over the years has evolved into a weekend celebrating the growth of the tightknit cycling community in Atlanta.
This year there will be three days of bicycle racing featuring a few different ways for participants to compete. The main event every year is an alleycat on Saturday but this year we have added a gold sprints event Friday night during the opening reception as well as an alleycross race on Sunday to push racers a little harder on their last day in town.
On Friday night, March 30th, there will be an opening cookout with refreshments provided by Pabst Blue Ribbon, Red Brick Brewing, and Terrapin Beer Company for those of age. Sopo will have grills and smokers running cooking burgers, brats, portabellas, eggplant and more. DJ Soundwave will be providing musical entertainment to get the crowd pumped up for the gold sprints event inside. Gold sprints is an exciting type of bicycle racing that involves two racers competing in a sprint event, but on stationary track bikes. $5 to race, prizes for fastest female and fastest male.
Alleycat participants will be meeting at Sopoís current shop in East Atlanta Village before heading out around town. As this event focuses more on fun and friendship, rather than a manifest, participating teams will receive a Choose-Your-Own-Adventure style pamphlet with directions to checkpoints and time bonuses. The scavenger hunt will take teams all over Atlanta before finally ending at the Elliot St. Pub in Castleberry Hill. Prizes will be awarded based on the originality of participant costumes, creativity and good spirit in completing checkpoint tasks, as well as overall time for completion.
Saturday night will feature a Skids and Tricks competition outside Elliot St. Pub and a benefit concert downstairs at The 51, a venue located in their basement. Sopo always likes to feature local bands that are active in the cycling community and this year Night Court, Indyana Jonz, Ghost Bikini, and Bad Mammals will be performing.
To close the weekend out, Sopo will hosting a vegan brunch Sunday morning at the Brownwood Recreation Center and all are welcome to come out. Volunteers will be cooking organic and vegan breakfast foods while screening the favorite television shows of your childhood. The brunch will be a good way to load up for the final cycling event of the weekend: The Alleycross.
This year riders will conquer pavement, dirt, grass, gravel, mud, stairs and cobbles on a course running over some of the best back alleys, parks and trails that Atlanta has to offer. The race will begin at the Sopo Broken Hearts Brunch with a parade lap around the ~9 mile course. After the first lap, Alleycross will truly begin with two more laps of all-out racing, finishing at Loose Nuts Cycles in Grant Park.
All bikes are welcome, but cyclocross or mountain bikes are strongly recommended for the long sections of dirt, grass and mud. $5 race.
Broken Hearts and Bicycle Parts 8:
Three days of bike racing, music, and fun in the Atlanta sun. All proceeds will benefit the Sopo Bicycle Cooperative and allow us to continue serving the cycling community of Atlanta.
Register at the link below for reduced price on entry as well as a t-shirt bundle
2012 Event Sponsors Include:
Pabst Blue Ribbon <www.pabst.com>
Red Brick Brewing <www.redbrickbrewing.com>
Alter PORTABLES <http://gnomebags.com/>
Loose Nuts Cycles <www.loosenutscycles.com>
MER Bags <http://merbags.com/>
Gorilla Sacks <www.gorillasacks.com>
Cognition Caps <www.wearcognition.com>
Shaun Deller Designs <www.shaundeller.com>
Harlot Clothing <www.harlotwear.com>
Seagull Bags <www.seagullbags.com>
Freight Baggage <http://freightbaggage.org/>
Synchro Nutritionals <http://synchronutritionals.com/>
CST Bicycle Tires <www.csttires.com>
Houndstooth Road <www.houndstoothroad.com>
If you are a local business and would like to sponsor this event please contact firstname.lastname@example.org
If you're interested in volunteering, please contact email@example.com
If you've got a spare couch for out-of-town racers, please contact firstname.lastname@example.org