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Specialized 'S-WORKS' logo font?

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Old 02-27-11, 09:49 AM
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Specialized 'S-WORKS' logo font?

This may seem like an odd question (mostly because it is an odd question), but I am trying to figure out what font Specialized used for the "S-WORKS" logo on my SL3 Roubaix?

The reason is that I want to replace the wholly unattractive logos on my new 50mm carbon wheels with ones that I design and I would love to match the lettering to the logo font. No, this will not make my bike faster, lighter or perform better, it is solely intended to increase my Fred-Cred and to hopefully make my ride look cooler than yours.

Knowing that a lot of cyclists are also geeks (me included) I thought someone on the forum might recognize the font or possibly know what it is. I promise to post photos of the complete project if someone is able to determine the correct font.

Live long and prosper!

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Old 02-27-11, 12:31 PM
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It is almost certainly a custom font.
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Old 02-27-11, 12:57 PM
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More than likely a custom font, but this site may help with your font search
https://new.myfonts.com/WhatTheFont/

Good luck!
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Old 02-27-11, 01:37 PM
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It's a custom font. Try www.bikedecals.com - S-works is not listed but they might make something for you.
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Old 02-27-11, 01:40 PM
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Originally Posted by lumax
live long and prosper!
livestrong
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Old 02-27-11, 02:05 PM
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Originally Posted by Blackdays
It is almost certainly a custom font.
True, it most likely started out as a off the shelf font that got transformed into a logo by tweaking a few things.
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Old 02-27-11, 02:47 PM
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Originally Posted by mpath
It's a custom font. Try www.bikedecals.com - S-works is not listed but they might make something for you.
URL points to an open domain for sale.
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Old 02-27-11, 02:51 PM
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Originally Posted by Propofol
URL points to an open domain for sale.
Oops sorry! www.bikesdecals.com.
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Old 02-27-11, 03:11 PM
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It looks like these guys may have just what I need.
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