In New Orleans, it costs anywhere from $10-$40 depending on time requirements and whether the mech sees you as a "sucker" or a friend.
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FWIW, I found an old unsused wheel and used it as a practice/experiment item to teach myself. Took me 1hr 45 mins the first time - had a tough time understanding what I was actually doing for some reason. Deliberately untrued it by loosening the spokes all around and retrued it again - multiple times. Now I can take the same wheel and retrue it from all-spokes-totally-loose in under 45 mins. Time well spent in terms of self-sufficiency and future money savings.
Last edited by drmweaver2; 11-08-10 at 05:19 PM.