Went in to the LBS to service my Cervelo a few days ago, and noticed a great looking bike sitting out for display, new. This is a fairly high end store, that sells more Cervelos than nearly anyone in the area, so I expected it to be some new Madone or other hi-end bike.

It's was a $1100 Specialized Secteur. Looked friggin' great. I think the components were 105, but everything else about it looked legit. I think I actually preferred the look of it vs the Cervelo R5 hanging on the wall behind it (!)

Not bad for entry level nowadays.