Old 07-12-18, 11:20 AM
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Specialized road bikes are all available in two colours, at every price point. Often one subdued and one flashy.

Trek's road bikes are generally available in 2-4 colours at each price point. Generally one black, one white with some highlights and then two flashy ones. And there's the custom program.

Cannondale's road bikes are all available in multiple colours. Same as above, one subdued option and a few flashy ones.

And that's just the "big three."

If flat black is what you see on the floor it's likely because that's what is the safest bet to have in stock. More people will choose the less flashy option than the super bright one. Stocking what people are more likely to buy reduces the chances you'll be left with dead stock that you have to take a wash on, a problem that many shop owners have already. Easy enough to order in the flashy colours when a customer says they want one.
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