I'm not a competitor by nature, nor am I obsessive about stuff. I do like to track my progress to see where I have improved. I have the Strava app on my Android phone and I also have a basic digital wireless cycle computer (i.e. no GPS stuff). On August 5th I participated in the Blackberry bRamble event ride, a noncompetitive single-day tour based out of Eugene, OR and I rode 62.9 miles. My Android phone died at about the 61.3 mile mark, and thus so did my Strava data. My bike computer recorded the whole ride. Strava is kinda fun for keeping track of friends around the world who record their rides on Strava. I'm actually more interested in RideWithGPS but it seems a bit more complex.