Originally Posted by
Andrew R Stewart
The store I sort of work at these days (sort of retired
) was "made" to order massive bike numbers when the brand (starts with a T and ends with a K) was planning 2022 over a year ago. This requirement continued this Fall when planning for this Winter and next Spring. Had we not complied with the demand we would have seen a massive credit and product availability restriction and would expect the brand would seek another area dealer to represent their line.
That happens too many times (leading to having to sell the last few at a severe discount) and you have to start to wonder whether the hit from not being associated with that major brand would be worse than the hit from being forced to buy a whole bunch of bikes you can't sell. Of course, that's how death spirals start as well if the calculation is done incorrectly.