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Need a good sales pitch for team car sponsor!

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Need a good sales pitch for team car sponsor!

Old 02-22-08, 09:55 PM
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Rocket Richard
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Need a good sales pitch for team car sponsor!

I know there are teams out there that have donated vehicles wrapped in car dealership ads. Any idea on how to "pitch" the idea to them. I'm hoping for a trailer also or maybe just a minivan!
 
Old 02-22-08, 09:59 PM
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I'm thinking the costs aren't eliminated, but only defrayed, by the ads.

I'd look for a dealership with a demo vehicle or off-lease vehicle, which ask if they'd be willing to donate a portion of a lease, with the caveat of ads. Obviously going to a dealer who's a cyclist would help, as would putting an ad on your jersey.
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Old 02-22-08, 10:55 PM
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Originally Posted by Rocket Richard
I know there are teams out there that have donated vehicles wrapped in car dealership ads. Any idea on how to "pitch" the idea to them. I'm hoping for a trailer also or maybe just a minivan!
Unless you're a Top-10 NRC amateur team, goooooooood luck with that one.

But, you can always try. If it was me, I'd get them on board as a sponsor this year, just putting their name on jerseys and donating cash. Then, a year or two down the line, ask for a heavy discount on a car. Then, try your full blown pitch.
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Old 02-22-08, 11:23 PM
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Originally Posted by Duke of Kent
Unless you're a Top-10 NRC amateur team, goooooooood luck with that one.

But, you can always try. If it was me, I'd get them on board as a sponsor this year, just putting their name on jerseys and donating cash. Then, a year or two down the line, ask for a heavy discount on a car. Then, try your full blown pitch.
Or IS-Corp the junior team that is just swimming in $$. They have 2 team cars, one of which is a BMW wagon.
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Old 02-23-08, 12:17 AM
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That's a bit different. ISCorp is a company sponsoring a team, and buying them some cars.

Richard isn't exactly in the heartland of American cycling, and as is made apparent by his post, has no sugar daddy like Nova-IScorp.

Are they not sponsoring a Senior Women's or Senior Men's Elite team this year?

I had a couple of friends on each, and I can't find any mention of them on their website now.
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