Shimanos new marketing and your wallet
Marketing 101 - Price product at a cost the market will bear that maximizes profit within marketshare.
Consumerism 101 - Evaluate product using cost vs. benefit analysis when making purchasing choices.
Fail either class and suffer the financial consequences. Pretty basic stuff
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2003 Iceman Challenge - 2:34:55 - 897 / 2,000*
2002 Iceman Challenge - 2:39:23 - 1093 / 2,186
2000 Iceman Challenge - 2:49:18 - 1516 / 2,153
*estimated