China has become the world power in bicycles like Japan is for consumer electronics. The bicycle factories there are new, effecient and they now build for virtually every manufacturer. I have been told that many high end carbon fiber frames are now made in China because they have the best facilities. Much of the Look lineup is fabricated in China. Like it or not, this is the new world economy. Cheap labor is no longer the driving force for many of these products. Investment in the technology to absorbe an entire market is the name of the game.