+1 to julian. Cycling is, and has been for a great many years nothing but a fringe sport in the US. Acting insulted and whining about it being called a fringe sport doesn't change that fact. What percentage of the US population gives a rats behind about cycling? Hell, what percentage of the US population believes bicycles are anything more than a kids toy? When I started cycling in 1972 it was considered a hippie-fringe thing. Now, we have no hippies so its just a fringe thing. And BTW the NASCAR Drives run at extremely high heart rates, so anymore it behoves them to be pretty fit, just not cycling fit