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car-brake commercial

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Old 03-26-05, 09:31 AM
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car-brake commercial

In my country a car-brake company have a TV commercial advertising, in which a man driving a big pickup stop in a corner millimeters before crash a group of cyclists, the driver put a bad face, and a voice in off said “just when you need it…” etc.

I wonder why the producers of the commercial don’t put and old woman with her dog, or a group of school childrens, or other car. May be exists the idea that the bikers are irresponsibles. May be a social stereotype?

(My V brakes save me more than twice to be tread down by cars, trucks, buses… cows and horses either)
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Old 03-26-05, 10:11 AM
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Yes, I would say it's a social stereotype, and a common one at that.
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Old 03-26-05, 04:54 PM
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I haven't seen the commercial and don't know which brake company, but maybe you should contact them and let them know that not all pick-up truck drivers are knuckle dragging morons like the one in their ad.
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