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Just out: HTC Highroad to shut the team down!

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Just out: HTC Highroad to shut the team down!

Old 08-04-11, 12:46 PM
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AndyK
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Just out: HTC Highroad to shut the team down!

Without a guarantee that Cavendish will sign on, they couldn't secure a sponsor, and will end the Men's team at the end of this season. Hard to believe!

Last edited by AndyK; 08-04-11 at 12:54 PM.
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Old 08-04-11, 12:55 PM
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Who thinks Cav will join Sky?! Say I
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Old 08-04-11, 12:56 PM
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Yeah. Just nuts.

From Jonathan Vaughter's Twitter: "In what other sport does the top tanked team in the World go belly up because of a shortfall in sponsorship revenue?"
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Old 08-04-11, 12:59 PM
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I was wondering about why Cavendish stated that he found a new team.
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Old 08-04-11, 01:01 PM
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I think sponsors, or potential sponsors, are worried about Contador and Armstrong's investigations, etc. You would think it's a money making machine, but I guess not.
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Old 08-04-11, 01:02 PM
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That just sux. I hope Renshaw follows Cav. Then again, it would be interesting to see them against each other.

Link to the Cycling News on-line article.
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Old 08-04-11, 01:03 PM
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I've always wondered what a middle-pack pro level rider makes. I would imagine it would be at least 50k Euro.
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Old 08-04-11, 01:11 PM
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The fact that this high profile and massively successful team couldn't even attract a new sponsor is the most profound statement about the pathetic state of pro cycling's business model imaginable. Let's hope the sport is really cleaning up, and that the sponsor dough comes back.
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Old 08-04-11, 01:12 PM
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Originally Posted by AndyK View Post
I think sponsors, or potential sponsors, are worried about Contador and Armstrong's investigations, etc. You would think it's a money making machine, but I guess not.
Sponsors are worried about getting their name out there. HTC doesn't have top GC contendors, so the best way for them to get TV time for their sponsor is by winning stages - which Cav does very well. If he's leaving, HTC risks becoming yet another anonymous team that no one pays attention to. That is what has sponsors worried.

Cav isn't stupid, and I don't think he'll be dumping the best leadout team in the world for a season of higher pay in the prime of his career. I suspect there are at least a few riders who will be going with him, which was another part of the problem for HTC.

Last edited by Nerull; 08-04-11 at 01:19 PM.
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Old 08-04-11, 01:21 PM
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Originally Posted by patentcad View Post
The fact that this high profile and massively successful team couldn't even attract a new sponsor is the most profound statement about the pathetic state of pro cycling's business model imaginable. Let's hope the sport is really cleaning up, and that the sponsor dough comes back.
This. The current business model is marginally sustainable.

The sport needs to be more open and accessible to more people. Imagine if the PGA had just a couple of major tournaments annually, or Formula One held just a few races.
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Old 08-04-11, 01:24 PM
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I must be demoralizing for the other riders in the team. You do what you suppossed to do, yet you still lose your sponsor/job.
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Old 08-04-11, 01:33 PM
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What happens to all the bikes and gear??
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Old 08-04-11, 01:36 PM
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Originally Posted by FactVord View Post
I've always wondered what a middle-pack pro level rider makes. I would imagine it would be at least 50k Euro.
Over 80% make the minimum - 30,000 euro / $45,000.
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Old 08-04-11, 01:38 PM
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Originally Posted by Gluteus View Post
I must be demoralizing for the other riders in the team. You do what you suppossed to do, yet you still lose your sponsor/job.
Oh, you mean like over 20% of American workers have these last two years? Same deal. It's bad, but a lot of people have the same experience.
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Old 08-04-11, 01:39 PM
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Originally Posted by FlashBazbo View Post
Over 80% make the minimum - 30,000 euro / $45,000.
That doesn't seem like much, but if their food, clothing, and lodging are paid while in training, then it is a pretty decent salary.

Don't mean to diss those who make at or less than 45K a year in income. Remember, these guys are the very best in the world at what they do. You would think their income would be commensurate with what the "best in the world" would earn. Such it is in pro sports. Only those at the very top make a decent living wage. Consider pro tennis ... only about the top 25 or so make a very good wage. Below that and players are really struggling.

Last edited by volosong; 08-04-11 at 01:42 PM.
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Old 08-04-11, 01:40 PM
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This makes HTC jerseys OK to wear, defunkt team and all. Bet there will be some nice kit sales at PBK and others.
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Old 08-04-11, 01:42 PM
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Originally Posted by volosong View Post
That doesn't seem like much, but if their food, clothing, and lodging are paid while in training, then it is a pretty decent salary.
There are a lot worse $45,000 jobs out there.
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Old 08-04-11, 01:42 PM
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Originally Posted by AndyK View Post
What happens to all the bikes and gear??
You'll find it on Ebay
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Old 08-04-11, 01:43 PM
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Originally Posted by AndyK View Post
This makes HTC jerseys OK to wear, defunkt team and all. Bet there will be some nice kit sales at PBK and others.
So, do all those Specialized HTC-edition Tarmacs still in stock become collectors items or unsalable?
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Old 08-04-11, 01:52 PM
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Originally Posted by FlashBazbo View Post
There are a lot worse $45,000 jobs out there.
Maybe - it depends on whether you're just working for the money and don't get much joy out of your job. If it's just a generic job to make money, it's a very high risk job for little reward. How many bones are you willing to break for a generic $45 K / year job? The answer for me is ZERO. On the flip side, I don't care about the money if it's something I really love to do, which is probably the way these guys look at it.
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Old 08-04-11, 01:54 PM
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Originally Posted by FlashBazbo View Post
So, do all those Specialized HTC-edition Tarmacs still in stock become collectors items or unsalable?
No, they become OK to ride.
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Old 08-04-11, 02:07 PM
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First, there will be slight price reductions on "rare" HTC jerseys. Then, they will be giving them away for $12 after the news settles in.
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Old 08-04-11, 02:17 PM
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No sponsor huh?
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Old 08-04-11, 02:35 PM
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Originally Posted by Genaro View Post
No, they become OK to ride.
They're kind of ugly for riding. Even the Cavendish Edition stayed away from the green and yellow stripes.
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Old 08-04-11, 02:39 PM
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That sucks, will be interesting to see how much of the team follows Cav wherever he ends up going.
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