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Why is Specialized Tarmac cheaper than Roubaix?

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Old 08-27-19, 09:08 PM
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Why is Specialized Tarmac cheaper than Roubaix?

Hi all,

I've been looking for some good deals with nice discounts on Specialized Roubaix with disc brakes (size 54). But I see so many Tarmac on sale, and for much lower prices than the Roubaix.

Why is the Tarmac cheaper than the Roubaix? I thought the Tarmac's geometry is more aggressive and race-ready, and the Roubaix's is more relaxed and upright. What other differences can explain the price difference?

Thanks!
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Old 08-27-19, 10:33 PM
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Huh. Weird. My Tarmac is the best all around race bike I’ve ever owned.
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Old 08-28-19, 12:21 AM
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Where are you seeing the deals? The 2020 Roubaix is new, while the Tarmac is due for a refresh. Just prior to the 2020 Roubaix release in April, Specialized discounted the older models. And then just this month Spec dealers were taking 40% off all 2019 and older models. How much more of a deal are you looking to get, because you might have missed the boat there...

And they're both race-worthy bikes - Spec claims 7 wins at Paris-Roubaix.
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Old 08-28-19, 02:01 AM
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So geometry dictates price?
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Old 08-28-19, 04:29 AM
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The Future Shock costs more than an solid steerer.
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Old 08-28-19, 05:57 AM
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Where are these good deals on a Tarmac? I’ve been looking around and so far only seeing about 10% off 2019 models (both local dealership and their website).
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Old 08-28-19, 07:00 AM
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I think it's because Roubaix sounds cooler than Tarmac. Maybe if they had given the Tarmac a French name similar to Roubaix it would cost more. They should have named it the Pave. There you go. You could jack up the price all day long with it named Pave.
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Old 08-28-19, 07:48 AM
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Originally Posted by seypat
They should have named it the Pave. There you go. You could jack up the price all day long with it named Pave.
Better than the literal translation, which is macadam.
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Old 08-28-19, 08:18 AM
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Things always sound better in French, or at least more costly.
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Old 08-28-19, 08:19 AM
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Things always sound better in French or at least more costly.
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Old 08-28-19, 08:30 AM
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Originally Posted by berner
Things always sound better in French or at least more costly.
You can say that again.
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Old 08-28-19, 08:31 AM
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Originally Posted by berner
Things always sound better in French, or at least more costly.
You can say that again.
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Old 08-28-19, 03:28 PM
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Those bouncy steerers don't come cheap!
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Old 08-28-19, 03:38 PM
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Roubaix has that secret compartment over the crank.
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Old 08-28-19, 03:49 PM
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Old fat people with bad backs need high end bikes too.
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Old 08-28-19, 03:49 PM
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In all seriousness, I would guess it's strictly based on what Specialized thinks they can get based on supply and demand. They may have a lot more Tarmacs than they have Roubaixs and therefore need to discount them more.

The future shock may also have something to do with it as it is something that is not found in a normal frame but I think it's just more likely that they have priced them with the goal of moving them all in a certain time frame.
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Old 08-28-19, 04:14 PM
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Originally Posted by seypat
I think it's because Roubaix sounds cooler than Tarmac. Maybe if they had given the Tarmac a French name similar to Roubaix it would cost more. They should have named it the Pave. There you go. You could jack up the price all day long with it named Pave.
Nah.. you're paying for the name itself:

Roubaix Trademark -- $700k bill
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Old 08-28-19, 04:34 PM
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Originally Posted by Noctilux.95
Old fat people with bad backs need high end bikes too.
Its never the necks that prevent them from getting low, its the knees hitting their belly
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Old 08-28-19, 05:01 PM
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Originally Posted by indyfabz
Better than the literal translation, which is macadam.
And no one wants a Scottish bike.
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Old 08-28-19, 05:20 PM
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The roubaix is for the oldest of the old with lots of money; simple.
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Old 08-28-19, 05:40 PM
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Originally Posted by MoAlpha
And no one wants a Scottish bike.
Tell you what, I wouldn't mind an Obree.
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Old 08-28-19, 06:42 PM
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Originally Posted by Kimmo
Tell you what, I wouldn't mind an Obree.
If that’s like an Oban, I’ll take one too.
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Old 08-28-19, 08:44 PM
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Originally Posted by fuji_owner
Hi all,

I've been looking for some good deals with nice discounts on Specialized Roubaix with disc brakes (size 54). But I see so many Tarmac on sale, and for much lower prices than the Roubaix.

Why is the Tarmac cheaper than the Roubaix? I thought the Tarmac's geometry is more aggressive and race-ready, and the Roubaix's is more relaxed and upright. What other differences can explain the price difference?

Thanks!
Send a link, I want a Tarmac on sale As soon as possible
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Old 08-28-19, 08:54 PM
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But guys, the Future Shock was only introduced in 2019. I'm not necessarily looking at only 2019 bikes. A basic Roubaix with disc brakes still costs more than a Tarmac on average.

For those of you who have Tarmacs, how is the vertical compliance?
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Old 08-28-19, 11:19 PM
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Originally Posted by fuji_owner
But guys, the Future Shock was only introduced in 2019. I'm not necessarily looking at only 2019 bikes. A basic Roubaix with disc brakes still costs more than a Tarmac on average.

For those of you who have Tarmacs, how is the vertical compliance?
the roubaix has had future shock since 2017, and zertz inserts before that
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