Cervelo pricing question.
#1
Senior Member
Thread Starter
Join Date: Aug 2006
Posts: 2,496
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 17 Post(s)
Likes: 0
Liked 30 Times
in
19 Posts
Cervelo pricing question.
I am toying with buying a Cervelo R3 (basically the Ultegra or Dura-ace stock bike) from one of my LBS's? Should I expect to pay full MSRP? I don't really mind paying at or close to MSRP but just wondering if there is ever a discount on higher end bikes like this. Thanks.
#2
The AVatar Ninja
Join Date: Aug 2006
Posts: 609
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
That's up to you and your LBS. I'd say that yes, you can expect to get a discount. Especially if you're looking at leftover 06 stuff - in that case, the discount should be steep.
#3
Double Prick
Join Date: Jan 2007
Location: Canadian version of Texas
Posts: 561
Bikes: Cervelo Carbon Soloist, Cervelo Aluminum Soloist, Cannondale cyclecross
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
I think cervelo is pretty sticky on their retail pricing if your LBS wants to sell them super cheap I think they would have their dealer status revoked pretty quick. You might be able to get dura-ace at ultegra price on new bikes. Older stock should be discounted but I would not expect to save any more than 15-20%.
#4
Senior Member
Join Date: Jan 2006
Posts: 4,925
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 1 Time
in
1 Post
Originally Posted by SaabFan
That's up to you and your LBS. I'd say that yes, you can expect to get a discount. Especially if you're looking at leftover 06 stuff - in that case, the discount should be steep.

#5
The AVatar Ninja
Join Date: Aug 2006
Posts: 609
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
Originally Posted by marin1
I think cervelo is pretty sticky on their retail pricing if your LBS wants to sell them super cheap I think they would have their dealer status revoked pretty quick. You might be able to get dura-ace at ultegra price on new bikes. Older stock should be discounted but I would not expect to save any more than 15-20%.
dont post pics of yours


#6
Senior Member
Join Date: Jan 2006
Posts: 4,925
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 1 Time
in
1 Post

Originally Posted by SaabFan
I'm not sure what their price policy is, but I can definitely say that I've seen prices advertised that were lower than retail, for current year and old stuff. Given that, I'd assume there is at least some wiggle room, but who knows. Maybe those were just rogue dealers.
Do what now?

Do what now?



#8
Senior Member
Join Date: Jan 2007
Location: Toronto, ON
Posts: 155
Bikes: Cannondale Supersix, CAAD 9
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
I live in Toronto, and pretty much the biggest discount is $100 for current models. I assume they are really popular here. Wheels of Bloor seems to have sales all the time for Zipps and Cervelos.
And here's my R3 sitting on snow.
And here's my R3 sitting on snow.


#12
Toughen the pluck up!
Join Date: Dec 2004
Location: So Fla
Posts: 748
Bikes: 1990 KHS Sled; 2004 Specialized Sirrus Pro; 2005 Cannondale Saeco Replica
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 1 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
My recently departed Cervelo.
Last edited by wannaride; 02-15-07 at 08:47 PM.
#13
Senior Member
Join Date: Jan 2007
Location: Toronto, ON
Posts: 155
Bikes: Cannondale Supersix, CAAD 9
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
Originally Posted by DesFlurane
Nice snow picture
Don't forget the OCP bits, large chain ring, line up the crank and hide the valves to mention a few

Don't forget the OCP bits, large chain ring, line up the crank and hide the valves to mention a few

#14
Senior Member
Join Date: Apr 2006
Location: Salt Lake City, UT
Posts: 263
Bikes: 1999 Haro Escape A7.3, 2005 Giant OCR1 (SOLD), 2006 Cervélo Soloist Team, 2007 Salsa ElGoGo TT
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
I bought my Soloist Team last October (right after InterBike) for about 14% off. It was originally marked at 9% off and it took quite a bit of effort and convincing to get it to 14%. The LBS owner didn't want to put the Cervélos on sale to begin with but had been convinced to do so by the employees... the 9% didn't even last long because two weeks after I bought my bike I noticed that everything had been marked back up to full retail.
Here's my beauty from when I first purchased (numerous upgrades made since, but no new picture)
Here's my beauty from when I first purchased (numerous upgrades made since, but no new picture)

#15
Writin' stuff
Join Date: Feb 2007
Location: Durango, CO
Posts: 3,784
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 2 Post(s)
Likes: 0
Liked 19 Times
in
4 Posts
They probably won't give you much of a discount. I know it sometimes seems like they should, because guys who buy nice bikes usually spend quite a bit of money at the shop, but it's often not up to the shop at all, really. Cervelo doesn't want one shop undercutting the rest of it's stores.
Plus, at least in the shop I worked in, we never saw the point in giving the rich guys the discounts. If you can afford and r3, you can afford an R3 at msrp (for the most part, of course there are exceptions). We would much rather give the discount to the junior scraping together cash for a lower end Felt or a Trek 1500.
Plus, at least in the shop I worked in, we never saw the point in giving the rich guys the discounts. If you can afford and r3, you can afford an R3 at msrp (for the most part, of course there are exceptions). We would much rather give the discount to the junior scraping together cash for a lower end Felt or a Trek 1500.
#16
R3
Join Date: Jul 2005
Location: Seattle
Posts: 194
Bikes: Cervelo R3, 1983 Peugeot p10L
Mentioned: 0 Post(s)
Tagged: 0 Thread(s)
Quoted: 0 Post(s)
Likes: 0
Liked 0 Times
in
0 Posts
Actually you can find a good discount on 06 R3's
I just got my R3 frame on Vday. 2110.00 and with the SL fork.
Sram Force shows up Monday : )
I just got my R3 frame on Vday. 2110.00 and with the SL fork.
Sram Force shows up Monday : )