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Inspiration for Lightweight Logo

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Road Cycling “It is by riding a bicycle that you learn the contours of a country best, since you have to sweat up the hills and coast down them. Thus you remember them as they actually are, while in a motor car only a high hill impresses you, and you have no such accurate remembrance of country you have driven through as you gain by riding a bicycle.” -- Ernest Hemingway

Inspiration for Lightweight Logo

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Old 09-24-07, 08:28 PM
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Inspiration for Lightweight Logo

This was mentioned on in another tread by michaelmc and I thought it was a good point that deserved a new thread (previous thread was different subject). I like the wheels but the logo is stupid. What do you think inspired the logo? Here is my entry:





Originally Posted by michaelmc
Am I the only person that hates the font that Lightweight uses for its logo? I loathe it. That is all.
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Old 09-24-07, 08:33 PM
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I'll eat that bag of Fancy Feast if you'll give me a pair of Lightweights.
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Old 09-24-07, 09:05 PM
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Found it-

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