I ride a Surly Karate Monkey as a fixed gear winter bike, and, with studded tires, I call it my "Ice Bike."

It looks a lot like the Bikesdirect bike.

I also ride the Karate Monkey sometimes in the "good weather" months with Schwalbe Big Apple tires (2.35") and I think of it as my Explore In Comfort Bike.

The fixed gear attribute of this bike makes it much safer and more controllable on ice.

I have a front and rear brake on my Ice Bike but I consciously refrain from using them.

Using the front brake on icy surfaces can bring you down without warning.

Learn to brake with back pressure on your pedals; and, at the Bikesdirect bike's gearing you will find it easy to do so.