That is a really nice looking frame, and looks to be well worth building a nice bike around, but i don't like the color.
So my .02 is clean and degrease with naphtha. Repair the cable guide with a braze-on. Lightly sand the frame with 320 grit tri-m-ite, prime, then spot putty the paint nicks. Sand again with 320.
I'd like this frame in rustoleum dark metallic teal lacquer. 3 coats, then sand with 320 to remove dust pimples and sags. Another coat of dark metallic teal, then 2 coats of clear lacquer. Now mask around the lug cut-outs and the head tube, and paint them with a cream colored lacquer. A cream panel on the seat tube is a nice option as well. Top coat with clear. Have your favorite pinstriper or sign painter paint new logos on, a very light final sand with 600 (not over the logos) and final topcoat of clear, and you've got one shiny sparkly teal colored bike.