Why the hell does anyone care? You ride track because you like it right? Who cares if a bunch of other people are doing it now? In a year there'll be a bunch of cheap track stuff on Craigslist when the next big thing hits, and you'll still be riding your track bike because it feels good to you, not because it makes you cool.
Edit: More people on bikes cannot be a bad thing. Also, I like butts too.