I was a skater some time ago.
I always rode with World Industries, got a complete deck for around 100$ and it suited my needs.... until it got stolen.
Since then there have been many newer brands that have surfaced.
Some of the brands I remember seeing a lot in the parks around me were:
Element
Toy Machine
Alien Workshop
Blind
Saw a few Darkstars
Back when I skated you could get a decent "entry level" or starter complete for 70-100.