Originally Posted by PaulBravey
in this context 'bugger' is a more pithy version 'oh dear, what a pity', not to be confused with a rugger-bugger or buggery.

Hmm "bugger" a local colloquialism or slang term meaning emphasis, as in "I just looked around and there was carnage in that peleton-bugger" or "bugger me, look at that guy at the front go". I guess out of context it could look rude. Toyota did the funniest tv ad ever here with that word.