It definitely looks that way; however, they are equipped differently. I will not say which is better; but, they are different. For one thing, BD does not seem to have any high end groupsets on that frame while Fuji goes up to Tigra/105 for $1,099, while DB seems to stop at Tigra/105 for $599. However, there are significant differences in other areas on these bikes. For example, the Fuji has a triple chain ring while the BD is a double.

Looking at the entire BD Lightning line and the Fuji Newest line there do not seem to be any exact bike for bike comparisons, even though the frames do seem the same. I do not know if the Tourist is an odd excepion or if am just not looking hard enough; but, I am not seeing many exact match comparisons.