It isn't a matter of making fun of. A very large percentage of these "My xxxxx equipment did xxxxxx miracle" are just not realistic. This is an internet forum, people come in read this and make the assumption it is true. The majority of it simply is not, why allow people to be misled? Further more shouldn't the origin of the information be guided to the truth?

Do you really expect to see an impressive difference from buying new wheels? Unless the wheels you currently ride have siezed bearings, are 20 lbs a piece, are badly warped, or out of round, you simply will notice a marginal or barely detectable difference. The bike may handle better, it may accelerate faster, but seriously... How much? How much of that do you think will actual translate to a big difference?

The real difference is the athlete, training, hard work, period.

If you look at my training data, my 20 yr old, 25 lb, Al frame beater is undetectable from my new 14 lb, top end Carbon. Sure they feel different, sure the newer one shifts like butter, feels great riding, but it is me on both, so MY data is the same plus or minus 2 to 5% depending on the day.