hey Ed, you knocked off yet?
This article reckons Marc Madiot, despite not having long legs, used 180mm cranks all the time.
http://www.bsn.com/Cycling/cranks.html
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For time-trials and mountain stages is it not uncommon for elite cyclists to adopt longer cranks. Indurian, for example used 180 mm cranks in time trials instead of his 175 mm. Jacques Anqueteil, according to Genzling, used, with his 84 cm inseam, 175 mm cranks (and 175mm in TTs). Eddy Merckx with his longer femurs (and 91 inseam) too used 175s-- and often 177.5 mm in TTs and mountain stages. Bernard Hinault (long femured, 83 cm inseam), on the other hand, did not change cranks, using 172.5 mm cranks for all stages. Many shorter cyclists have been known, however, to use 180s. Marc Madiot used, despite a 86cm inseam, always used 180 mm cranks