BQ is an interesing niche that broadens the cycling world by it's presence. They describe some really sweet rides done rigorously but not competitively on some very traditional equipment. And, like others who guard their niches from being swept away by what's popular or commonly accepted as the norm, BQ seems a little inflexible in keeping its identity. To be honest, I'd probably rather sit outside Starbucks and talk to the editor of BQ than one our local racer dudes-- talk about necessarily single-minded!!